INTRODUCTION

Man or Woman, Old or Young, Middle Class or Lower Class, Business People or Job doing people, College Going Students or School Going Students, or we can say everybody likes "CINEMA".

Indian Cinema where we prefix word "INDIAN" to the word CINEMA comes to a variety of Cultures, Dances, Languages, Folks, Stories, Ideas and other so many things dedicated ti Cinema. Cinema which in means Entertainment, Fun, Pleasure, Learning, Lessons, Knowledge, Relaxation etc to its viewer.

In India, the popularity of Cinema is increased day by day as around 1500 to 1600 files were produces in various languages in a year. India Cinema is also popular with he name "BOLLYWOOD".

Indian Cinema is the largest film industry in the world. Indian Cinema has a large number of awards awarded by States of India and Government of India. There are so many Non-Government award also given by various corporate or business houses or Companies/Firms.

The word "CINEMA" which originally come from the Greek work "KINEMA". Kinema means "MOTION" and it refers to motion Pictures in general. While in general words of Motion Pictures, the term has more widened and in artistic connotations then the term "FILM" or "FILMS" or Motion-Picture.

in Modern age, man has been found to facing number of problems to earn their livelihood. To earn they have to follow a specific busy schedule and to overcome their busyness, temperament, harasses, he requires entertain. This entertainment make changes in the taste and temperament in the masses. This changing help to increase disposable income. The changing lifestyle due to corporate changes has formed the way for the development of healthy entertainment facilities. Opening of a new air-conditioned cinema hall, open air theater, drama centers, music center, pub, club, art and handicraft, painting centers, promoting entertainment services by education and develop knowledge. This focus today is in development of entertainment services a right fashion in the Indian perspective, where majority of the population is illiterate, it is the responsibility of the entertainment services to include awareness even in the rural areas of the country. Earlier the scope of entertainment was narrower unlike today new services are available to entertainment us in other words it is commercialized.

Bollywood refers to the Hindi Language Film Industry based  in Mumbai (Formerly known as Bombay) which is the largest film industry representing 47% of Indian Cinema net box office revenue. The South Indian film industry defines the four film culture of South India as a single entity.Telugu Cinema (Tollywood) is the second large film industry to produce films where Tamil Cinema (Kollywood) is the third highest and the Kannada Cinema (Saldalwood) is the fourth and Malayalam Cinema (Mollywood) is come to fifth position  in Indian Film Industry to produce films.